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I listed in the last Newsletter a number of waterfront redevelopment
schemes that were adding value to their location because of a Visitor
Attraction - Swansea with the National Waterfront Museum and Salford
with the Lowry and Imperial War Museum. But before holding these up as
examples of urban regeneration it is worth bearing in mind that even
in these towns the residential flats are suffering from poor sales in
much the same way as all new housing developments. However, because of
the vibrant community at ground level the occupancy rate of the soaring
tower blocks is less noticeable. This is not the case in Liverpool Leeds
or in Hartlepool where unfinished towers blight the skyline.
So did Ipswich get it wrong? Did we build, or start to build, too many
flats? Clearly the developers didn't think so or they wouldn't have
speculated substantial sums without an expected return. To understand why
we have so many unfinished or unoccupied units it is necessary to think
back to the (relative) boom of the first half of the noughties.
Demand was high, in particular from three groups of potential
purchasers. Professional people were claiming good salaries and it
was worth commuting if they lived within a reasonable distance from
the station. Secondly, with the high incidence of divorce, one of the
partners needed a smaller pad away from the family home. Thirdly, the
number of students enrolling for university was rising rapidly. They
needed accommodation and although the majority didn't take the high
rent Waterfront apartments, they did take the bottom end of the market
pushing others further up the housing ladder. Ipswich also attracted a
fair number of retirees, probably because of the adjacent marina and the
safe sailing offered by the Orwell and the Walton backwaters. Neither
Leeds nor Liverpool has quite the same attractions.
It is easy to suggest that what we actually need now is family houses with
gardens, but the individual developers don't have the choice. If they own
a piece of Waterfront they will want to develop it and get the return on
their investment. In Ipswich there is a dire shortage of green space on
which to build family homes; hence the reason the developers are falling
over themselves to persuade the Inspector that developing the Northern
Fringe is essential.
There are two further points to this story. One is that the developers
still think that the Waterfront is a good place to build and two schemes
are about to get under way; one is 'Over Stoke' on the site of Grahams,
the plumbers' merchants in Great Whip Street (Stoke Quay frontage),
which is a predominantly sheltered housing scheme but with 2½ storey
family houses in an extension to Bulstrode Street (into the middle of the
site). The second scheme is the old BOCM offices and car parks in between
Salthouse Street, Slade Street and Fore Street (surrounding the Jewish
cemetery) - a scheme of mainly student accommodation (because it's not on
the Waterfront?). The second point is that the two successful schemes I
opened this article with. in Swansea and Salford, are anchored by retail
developments. Perhaps Tesco will provide the impetus to re-start Regatta
Quay and complete the fitting out of The Mill. Perhaps?
John Norman
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